MAKING MUSIC | Ardent Guitars

Earlier this month, Jackson & Co. documented the essence of hand craftsmanship through a series of editorial photos and a short biopic video featuring Cory Arndt, an Appleton-based luthier and the owner of Ardent Guitars. The visual narrative touches on Arndt’s meticulous process of handcrafting acoustic guitars, highlighting his dedication to detail and his artistic approach to creating each unique instrument. The photos showcase the intricate details of his work, from the selection of premium woods to the delicate finishing touches, while the documentary short provides an intimate look at Arndt’s workshop and examines his passion that drives him to produce such exquisite musical instruments.